• Resources

  • Sometimes you have to step outside your world and engage with things you find interesting to find great ideas. Here's some of ours.

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  • Blogs
    • http://blog.marketo.com/ Marketo is not a company we’ve worked with but we receive their blog filled with tips on modern B2B marketing. It’s worth checking out.
    • http://www.funnelholic.com/ A blog for those of us who live and work at the top end of the b2b funnel: Demand Generation, Lead Generation, Online Media, B2B Sales and Marketing, Marketing Automation, DRIP, Lead Nurturing, and Fun.
  • Books

roleReversal

While celebrating Christmas day with family in England, John and Rebecca called their grandchildren living in Ontario to report a UK white Christmas and wish them happiness and joy. The Canadian contingent reported happiness and joy in spite of pouring rain.

Bummer

bummer!

John was witness to the closing of his favourite coffee drinking, magazine/book reading destination when visiting family in Cambridge, England this past December. It wasn’t one of the more sophisticated book shops, in this town filled with academics, but it sure was comfy. In the 8 plus years that John’s been freeloading there, I guess he should have been buying more.

We’ve added a blog!

It’s about time … right?

Although it has taken a while for us to make this addition to our site, it was important to the strategy of our firm that we think about why we wanted a blog. There’s nothing startling here—we want to actively communicate what’s happening around our studio—but folks don’t always take the time to ask those kinds of questions.

“Why should we have a blog? Well, because EVERYONE has a blog! We’re being left behind! But why do we want one? Because it makes sense for us or because all the cool firms are blogging?”

It was a dumb question, plainly simple—but worth asking. There’s nothing wrong with dumb or obvious questions, in fact, we encourage them … sometimes they lead to illuminating answers.

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