posted by admin on January 5th, 2010
It’s about time … right?
Although it has taken a while for us to make this addition to our site, it was important to the strategy of our firm that we think about why we wanted a blog. There’s nothing startling here—we want to actively communicate what’s happening around our studio—but folks don’t always take the time to ask those kinds of questions.
“Why should we have a blog? Well, because EVERYONE has a blog! We’re being left behind! But why do we want one? Because it makes sense for us or because all the cool firms are blogging?”
It was a dumb question, plainly simple—but worth asking. There’s nothing wrong with dumb or obvious questions, in fact, we encourage them … sometimes they lead to illuminating answers.
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