It’s Friday. It’s 1:15 pm. I haven’t had lunch yet. And I’m ravenous!

So it makes perfect sense that I would be trolling the Internet in search of recipes—and of course, interesting tidbits to share with my favorite blog readers before the weekend.

Naturally then, when I came across this witty little number from MichelleB at TopRankBlog.com, I was tempted to share it. So my hungry readers, set your stove accordingly and clean the dust out of your grandma’s casserole dish, the five ingredients for a perfect Twitter marketing recipe are the special on today’s lunch menu!

So what ingredients do you need for the perfect Twitter marketing recipe?

According to Michelle:

1. A hearty serving of relevant, informative content

2. Another generous scoop of useful, enlightening content from another industry expert

3. A few dashes of exciting product offers and promotions

4. Some natural (no-sodium, no preservative) customer service

5. Top it all off with a useful portion of entertaining retweets…

And you’re set for the weekend my friends.

Is your Twitter Marketing recipe pretty close to Michelle’s? Or have you added some of your own tried and true ingredients to the mix?

The Six Degrees of Twitter Connection

If you’re a movie buff, you’ve likely played the game ‘Six Degrees of Kevin Bacon’?

Well, according to the New York Times, Twitter mimics this connection digitally, putting a 97.91% of users within six degrees of connection to one another.

This data was studied and recorded by social media consulting firm, Sysomos, who also found that Twitter users are even more closely connected then their Facebook counterparts. For instance, on Facebook it takes users 5.73 visits to friends of friends to find their own familiar connections; whereas with Twitter, the degree of connection is closer at 3.32 visits.

What does this mean for marketers? It means that Twitter’s high-connection rate is an ideal platform for us to reach and connect with a variety of global users very easily.